Apple Music announces Priddy Ugly as February’s featured artist for Rap Life Africa

Apple Music announces Priddy Ugly as February’s featured artist for Rap Life Africa! longside Priddy Ugly, Rap Life Radio.

Priddy Ugly has spent over a decade perfecting his style, lyrical prowess and storytelling to become a renowned figure in SA hip-hop. With his latest album DUST (2024), the rapper marks the end of an era in his illustrious career, as he rounds off his 3-part musical series that follows hard-hitting albums SOIL(2021) and MUD (2022).

“I’m honoured and grateful to Apple Music for putting us on the cover of their Rap Life playlist,” Priddy Ugly tells Apple Music, “and I say ‘us’ because there’s nothing that I’ve ever done in my career that’s been attributed to my solo and singular efforts. I’ve always had somebody who believed in me, somebody who was there to help me bring my visions to life and people who kept me on the journey when the destination seemed impossible to get to.”

“This cover is for us, the fans, the writers, the producers, the creatives, for hip hop coming out the African continent. This is dedicated to the dusty streets that raised us and the raps that saved us.”