Q&A With Tunecore’s, Andile Mbete on Selling Your Music Worldwide & Keeping 100% ownership

Q&A Interview Transcript of YouTube interview. TuneCore is a well-known name in the music distribution industry, and it was formerly the more expensive alternative for distributing your song.

The music streaming service has established its global name and has expanded to the African continent. The popularity of streaming services has skyrocketed in Africa, and this development has been ascribed to a number of causes, including a spike in internet usage on smartphones. TuneCore claimed that the number of African musicians utilizing their service has already increased. 

With the assistance of TuneCore Music Distribution services, artists, labels, and managers can sell their music through more than 150 download and streaming stores worldwide, including Spotify, Apple Music, Amazon Music, Deezer, TikTok, Tencent, and Spotify, while keeping 100% of the sales revenue and rights. The services are available for a low annual fixed amount.

TuneCore Music Publishing Management aids music composers by managing their works through selling, registration, international royalty collections, and placement possibilities in cinema, television, advertising, video games, and other media. The TuneCore Artist Services site provides a set of tools and services to help musicians market their work, engage with fans, and get their music heard.

According to TuneCore, the platform is aiming to introduce more advanced payment alternatives in more nations and areas over the following months. Last year, the music platform reached the landmark of $3 billion earned by musicians since the company’s founding in 2006, solidifying its position as the biggest paid licensing service on the globe for self-releasing musicians.

TuneCore has established itself as one of the most reliable music distributors worldwide for musicians looking to make significant financial investments in their careers. This is the platform that any musician should look forward to because it has included several alternatives that benefit the artist when it comes to music distribution and royalties.

To get a sense of how Tunecore has performed in South Africa and other areas of Africa, we spoke with Andile Mbete, the head of Tunecore Southern Africa. The following are some of the major points he raised during the interview.

When Was Tunecore established in South Africa?

Efficiently this has been around since 2005 before the streaming revolution came in and in Southern Africa, Tunecore was established in 2019 during the pandemic time.

What Has Been The Reception Like So Far In South Africa?

The uptake has been very strong, the brand has seen established artists across different genres in hip hop, Afrikaans alternatives and gospel.

Who Are Some Of The International Artists Tunecore Have Worked With Over The Years?

Big or small, what we’ve been able to see is people actually building out sustainable careers out of Tunecore. People who have been making music for 10 to 15 years.

What Are The Features That Separate Tunecore From The Other Players?

Tunecore has been strong in investing in the local market and to really give customers the best opportunity you need to understand what the artists are going through. Therefore Tunecore has been able to build a business both global and locally minded at the same time.

What Analytic Features That Are Available On Tunecore?

Tunecore will offer artists full analytics on streaming data which is key and artists are also able to see how their music is performing.