K.O Officially Opens His Multi-Purpose Retail Store “SWAVE”

K.O Officially Opens His Multi-Purpose Retail Store “SWAVE.” With a decade of reigning supreme in the SA Hip Hop scene, marked by countless unforgettable moments of consecutive hits, K.O is now venturing beyond music to elevate his brand in the realm of dynamic business.

The Caracara hitmaker has achieved remarkable success in seamlessly combining fashion and hip-hop under his SkhandWorld brand. In a notable stride forward, he has expanded his venture by inaugurating a versatile retail store named SWAVE (Skhanda World Avenue) in Rosebank, Johannesburg.

The rapper welcomed most of his industry friends to the grand opening of the retail store which will open its doors to customers on the 1st of December 2023. “Welcome to Swave the first store that we are opening in the country in the hope of opening a whole couple of more in the country and beyond,” K.O said.

The multi-award rapper added that the Skhanda World summer range motivated the opening of the multi-purpose retail store. “One of the compelling reasons why we even made this is because we did something different for the summer range,” K.O said.

“A couple of months ago we had a fancy show, and because of that it just changed the dynamics of how people see the entire clothing line. We are doing crazy numbers as a local brand, we’ve also worked on some investment that comes from that institution and the hard work that we also put in and the contribution that comes from the culture,” he added.