Riky Rick Says The Partnership With Russian Beer Is Not An Endorsement Deal

Boss Zonke has been all over our Youtube and Television adverts for his collaboration with Russian Beer. Riky Rick says the partnership with Russian Beer is not an endorsement deal because instead of just doing campaigns they are going to be taking merchandise, shows and concerts to people.

Riky Rick was asked why he is never satisfied with his achievements and he replied saying, “it’s never really about achievements because i know people who were achieving in Primary and High school.” “Achievements are just to mark a special time in your life but the most important part is to always be trying to innovate, create new stuff and be a better person” said Riky Rick.

Riky was asked what he does to take fashion to the next level and he said “I think you always got to reinvent. Every three months you need to come up with something new, always try to be ahead and be comfortable at the same time.”